82.4% of people listen to podcasts for more than 7 hours each week and more than half (53%) of monthly Spotify users aged 12-24 report being monthly podcast listeners, up 32% last year. Also, you will find the number of people consuming podcasts during their commutes is also on the rise. Home (82%), in the car/truck (58%), and walking around/on foot (41%) were reported as the most popular podcast listening areas. (Edison Research). These stats continue to improve and increase exponentially, year over year. If you are not on the podcasting bandwagon yet, you are going to miss out...in a big way. Don't get left behind the other savvy marketers online.
What does the podcasting landscape look like statistically? Print
Created by: Daron Babin
Modified on: Thu, 26 Dec, 2019 at 12:09 PM
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